Senior Campaigns Manager (Payments) Driving the strategy, development, and execution of product and vertical-focused marketing campaigns Budgeting, measuring, and ROIing. You’ll be in control of each campaign’s plans and execution (including but not limited to: webinars, digital advertising, virtual events, and email campaigns) Defining and rolling out inbound and outbound programs specific to product-focused pipeline growth. You’ll leverage team resources to drive a creative and messaging strategy, as well as SEO and paid digital program execution Enabling regional marketers across the globe to launch campaigns and events Goal setting for all programs, awareness through demand - tracking program results, measuring program success, reporting metrics to stakeholders and GTM teams, and recommending optimizations and improvements for future campaign cycles
Have a minimum of 7+ years of experience in B2B marketing, preferably in a demand generation or campaign marketing environment Have a strong background in campaign development and program execution Have a minimum of 2 years in the payments space Thrive in a hyper-growth environment Can manage multiple projects simultaneously with exceptional attention to detail Present program strategy and plans clearly - and can collect and act on feedback from various stakeholders Have a data-driven mindset and are passionate about impacting revenue goals 66 You have experience using marketing automation, CRM & Sales tools (Hubspot, Salesforce and Outreach a plus) You’re hands-on, curious, and love to explore new ideas and tools Excellent project management skills with an ability to prioritize independently
$121K/yr - $159K/yr