Social Media & Content Manager Publish 3-4 posts/day on X, 5 posts/week on LinkedIn, and 4-5 thought leadership posts/week from leadership profiles Build and hold a two-week content buffer in Metricool, with drafts reviewable in Notion before they go live Handle end-to-end production: copy plus visuals in Figma or Canva, video and clipping in CapCut, and original YouTube videos Engage: reply to roughly 100 posts/day across our accounts and other Solana projects, and catch trends the same day they break Plan launches: sequence feature launches and announcements across channels Write brand newsletter content covering launches and announcements, product updates and recaps, and blogs and case studies Report: track platform analytics weekly, name the best and worst performing content, and feed it into the weekly marketing report Grow the channel mix over time and own a standing content bank that survives vacations and sick days
Write brand-native copy, fast, in publishable English - hooks that work on X, not press releases Can plan a content calendar and launch backward from a ship date and hold a two-week buffer Produce a full week of visuals in Figma or Canva without a designer Edit video end to end in CapCut - announcement clips, podcast clips, reels, UGC-style - and produce original YouTube content (demos, walkthroughs, Shorts, speeches) Understand how X and LinkedIn distribution actually works and write for it Take ownership, hit deadlines, and flag slippage before we find it ourselves Are online and responsive during core hours (14:00-17:00 CET), with nothing left overnight without at least an acknowledgment Keep your own tasks and statuses current so nobody has to chase you Bring ideas nobody asked for and keep a content bank stocked ahead of need
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