- Responsible for account strategies on mainstream gaming platforms(douyu,huya,bilibili),social platforms (douyin,kuaishou,shipinhao) with considerable budget and explore different ad formats to optimize the performance. - Deep dive into the Chinese markets, identify opportunities to optimize funnels, increase campaign effectiveness and lift incrementally. Generate learning insights, strategic improvements and prioritize tests and trials. - Collaborate with data scientists, product managers and cross functional partners to implement and upgrade growth initiatives.
Interactive entertainment lover,consulting background preferred Part-Time : marketing/consulting/management trainee related experience. Internship: QS200 around the world or Top 10 In china with on-going business related degree Language : Chinese : Native - English :business fluent
Best in the industry