• Develop and execute marketing campaigns tailored to Southeast Asian markets (China, Taiwan, Korea mainly) • Plan regional strategies to drive user acquisition and retention for Web3 projects. • Build and manage communities on platforms like WeChat, Telegram, Discord, and Twitter. • Foster engagement and trust with community members, especially through content and conversation in Mandarin Chinese. • Identify, onboard, and manage relationships with key opinion leaders (KOLs) and influencers in the region. • Monitor campaign effectiveness through KPIs (e.g., engagement, conversion rates, growth). • Organize and promote events, including AMAs, conferences, and local meetups, to expand brand awareness.
• Minimum 2 years in marketing within the Web3, blockchain, or crypto industry. • Proven track record in managing PR campaigns, communities, and influencers/KOLs. • Proficiency in Mandarin Chinese is essential. • Fluency in English for internal communication and regional partnerships. • Strong understanding of blockchain ecosystems, DeFi, NFTs, and market trends in Southeast Asia. • Excellent communication, negotiation, and relationship-building skills. • Data-driven mindset to track and refine campaign performance.
• Flexible working environment • International and multicultural team • Competitive compensation package.• •
Map For Jobs — Web3行业的求职地图