Use a combination of data analysis, content audits, etc to make content decisions and orchestrate quality development Developing editorial strategy, so content is consistent across all delivery platforms, overseeing the development and launch of new content channels Collaborate with freelance editors across the globe to create content to enhance users’ awareness and acquisition Work with branding and oversee writing style and tone for all content Strong sense of ownership and proactive attitude Candidate with more experience: Strategizing and improving content delivery and promotion. Improve operational metrics and content development processes Conducting periodic content audits, tracking and calculating content ROI
3+ years of writer, editor, or editorial strategist (blockchain-related is a plus) in both B2B and B2C capacities Results- and growth-oriented, with a strong sense of what types of content drives organic traffic Experience managing content projects, including coordinating with other teams Bachelor's degree in English, communications, writing, or related field, or comparable job experience Native in English Intermediate level of Chinese Experience working in a CMS platform Demonstrated proactiveness and willingness to learn. Growth mindset a must Strong ability to prioritize and meet deadlines Nice to have Crypto-related product loyal user (e.g. crypto wallets, crypto trading platform, NFT, etc) Previously at a digital media company Experience creating content for translation and localization Experience working as part of a global team with remote colleagues Experience with SEO Demonstrate project management experience
10 official days off per year Additional 3-6 days of flexible leaves per year Flexible working hours and work-from-home when needed Beverage & snacks included Company gatherings: Bi-weekly TGIFs etc. Stock/Token option Learning allowance Application Submit resume along with your portfolio Interview process might require a short written test Link: https://www.cakeresume.com/companies/portto/jobs/content-strategist-c5c06f
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